Join the Revolution
Today we’re taking a break from our usual nurture marketing tips and doing something a little different…
Maybe it’s just me, but I’m tired of all the bad news that seems to be popping up with regularity these days – all the talk about a double-dip recession, stock market drops, federal budget crises and more.
I’m bringing back something we did when the recession first hit, a couple years ago.
Back then I felt a little overwhelmed with what was going on and I decided that the best way to deal with it was to take action. So I put this pledge up on our website and asked people to sign.
The text is below – it’s pretty simple.
If it strikes a chord with you, I hope you’ll sign too. And I hope you’ll share it so other people can sign. You can sign and share here:
http://www.proresource.com/join-the-revolution
I truly believe that if we work together, that we can turn this economy around.
And doing something about it feels a whole lot better than doing nothing.
We’re also going to be making some changes to our Facebook page in the next couple weeks, working to make it a place where people can get help with their nurture marketing programs and where people can go to give help. If you “like” us, you’ll get all the details. (But I’ll probably include them in the newsletter too.)
Here’s the pledge:
I’ve had enough bad news, enough talk of a double-dip recession. Yes, the world has changed. But the world is always changing. I see new opportunities that are available to me and I’m taking advantage of them.
I’m going to take action:
1. I’m going to invest time and effort in growing my own business.
2. I’m going to do something to help someone else grow theirs.
3. Then I’m going to put work aside and have some fun!
Here’s the link again if you’d like to sign too:
http://www.proresource.com/join-the-revolution
Get the SoftwareCEO webinar free until Jan 6
SoftwareCEO has decided to post links to the archived recording of the “Recession-proof Your Software Firm” webinar free on their website through January 6. It is in the upper left hand corner, just under the navigation. There are three sections:
1. Bert Vermeulen, who talks about financing
2. Steve Kraner, who talks about sales
3. Yours truly, who talks about marketing
Although the topic was the recession, all three sections are packed with tips for anyone operating on a shoestring.
Here’s the link to the home page:
http://www.softwareceo.com
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Recession Marketing Tips in SoftwareCEO
Not that I’m bragging (OK, I’m bragging), but SoftwareCEO’s email newsletter today features two articles on How to Recession-proof Your Business. Part 2 includes some of my tips on how to market in a recession.
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