5 Ideas for Status Updates on Facebook or Twitter
Are you getting started with Twitter? Or thinking about starting a Facebook Fan page, but not sure what to post on it?
Here are 5 ideas for status updates that you can use in either place…
1. Tease upcoming product features
You’re probably working on an upgrade to your current product or developing a new service to offer customers. Talk about one of the cool features in that product or service.
For example… “Working on new training modules that we’re offering online. 10 videos, each 5 min long. First shows how to import data from Quickbooks.”
This is a great way to get people excited about what’s coming next.
2. Share customers’ results
Validate the enthusiasm of your fans by showing that other people are choosing your products and services and getting great results.
One way to do that is by talking about the results clients have achieved. You don’t need to name names - you can just talk about the improvements.
For example… “Just heard one of our clients saved $250,000 over the past 6 months using our software.”
3. Acknowledge achievements
Congratulate clients and business partners on winning awards.
For example… “One of our clients was just named to EContent’s 100 Companies that Matter Most in Digital Content. Congratulations to everyone at adenin!”
You can also congratulate employees on their achievements - best sales performance that month, achieving a development deadline, hitting a quality target, even something personal like completing a marathon.
4. Ask for feedback
Are you having internal debates about something? Post the question and ask for feedback.
For example… “Working on a logo for our new product and can’t decide which we like best. Want to vote? Both are posted at www.tinyurl.xxx”
5. Provide treats
The point of being a follower or fan is that you care about the person or the company. Show that you value their support by giving early information and making offers that are only available for fans.
For example… “We’re going into beta in two weeks. If you’d like to try out the new version, email Joe.”
Or “Just found 20 t-shirts from our last promotion. Really cool - black with our logo on back. Size L. Want one? Email me.”
It’s pretty easy once you get started.
So go ahead…
Get on Twitter or launch that fan page and start sharing your news.
Sphere: Related ContentI Blogged About You
Here’s an idea courtesy of Joan Stewart, who writes the Publicity Hound, a great email newsletter about generating PR for your business.
She is writing about how to get the attention of journalists, but this is also a great way to get to know anyone who blogs - including influential people in your industry whom it would be hard to meet otherwise.
I disagree on one point though… You don’t have to necessarily send them an email to let people know you blogged about them - in fact, I probably wouldn’t. Read more
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