How to do B2B Blogging or Twittering? Watch Marcus Tettmar.
I talk to a lot of CEOs who are thinking about blogging or Twittering, but are not sure how to get started.
Here’s someone who is doing it right…
His name is Marcus Tettmar, and his company is MJT Net. They are clients of ours, but Marcus was blogging and Twittering long before they started working with us.
His blog is focused on his software. He talks about new features, fixes, issues that came up on their support forums, tips for using the software, and his new website. Read more
I Blogged About You
Here’s an idea courtesy of Joan Stewart, who writes the Publicity Hound, a great email newsletter about generating PR for your business.
She is writing about how to get the attention of journalists, but this is also a great way to get to know anyone who blogs – including influential people in your industry whom it would be hard to meet otherwise.
I disagree on one point though… You don’t have to necessarily send them an email to let people know you blogged about them – in fact, I probably wouldn’t. Read more
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