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	<title>Marketing Ideas You Can Copy</title>
	<link>http://marketingideasyoucancopy.com</link>
	<description>Try these simple ideas in your business</description>
	<lastBuildDate>Fri, 26 Mar 2010 17:08:08 +0000</lastBuildDate>
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	<item>
		<title>Tell a Story</title>
		<description>When most companies develop marketing collateral they think in terms of what their product or service will do for their customers - what the features are, what the benefits are. 

But when you take it a step further and translate those features and benefits into a story that resonates with ...</description>
		<link>http://marketingideasyoucancopy.com/tell-a-story/</link>
			</item>
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		<title>Fun and Goofy Products to Nurture your Customers</title>
		<description>Amy Yaley is our company's expert in buying promotional items for use in nurture programs. She is going to be sharing her expertise by doing guest posts from time to time with cool giveaways she has found.

From Amy...

Finding the right product to promote your company can be a challenge.  ...</description>
		<link>http://marketingideasyoucancopy.com/fun-and-goofy-products-to-nurture-your-customers/</link>
			</item>
	<item>
		<title>5 Types of Nurture Programs</title>
		<description>I talk a lot about nurture programs.

That's because they are some of the most inexpensive and effective marketing any business can do.

They are also incredibly versatile. 

Here are 5 different ways you can use a nurture program in your business...
&#160;

1. Nurture prospects during the sales cycle

This is the most common ...</description>
		<link>http://marketingideasyoucancopy.com/5-types-of-nurture-programs/</link>
			</item>
	<item>
		<title>Help for Haiti - Ideas for Small Businesses</title>
		<description>
If you are a football fan like I am, you couldn't miss the American Red Cross ads that ran throughout the games this past weekend.

They were encouraging everyone to text "HAITI" to 90999 to donate $10 to their Disaster Relief Fund.

That's a great idea. And it's working.

As of a couple ...</description>
		<link>http://marketingideasyoucancopy.com/help-for-haiti-ideas-for-small-businesses/</link>
			</item>
	<item>
		<title>3 Ways to Use Interviews on Your Website</title>
		<description>
Looking for ways to add depth and dimension to your website? 

Consider adding some interviews.

If you want to, you can work with someone to do a "real" interview. You can record it and post the link to the audio or video on your website or blog. 

Hint: You don't have ...</description>
		<link>http://marketingideasyoucancopy.com/3-ways-to-use-interviews-on-your-website/</link>
			</item>
	<item>
		<title>5 Ideas for Status Updates on Facebook or Twitter</title>
		<description>Are you getting started with Twitter? Or thinking about starting a Facebook Fan page, but not sure what to post on it?

Here are 5 ideas for status updates that you can use in either place...

1. Tease upcoming product features

You're probably working on an upgrade to your current product or developing ...</description>
		<link>http://marketingideasyoucancopy.com/5-ideas-for-status-updates-on-facebook-or-twitter/</link>
			</item>
	<item>
		<title>3 Ways to Use Crowdsourcing</title>
		<description>
You have heard of crowdsourcing, I'm sure. The idea is that instead of outsourcing a project to one person or company, you outsource the same project to a group of people and then pick the result you like best.

There are a lot of advantages to crowdsourcing... 

	You get a lot ...</description>
		<link>http://marketingideasyoucancopy.com/3-ways-to-use-crowdsourcing/</link>
			</item>
	<item>
		<title>Leximimicry - what&#8217;s that?</title>
		<description>I recently started following Damon Carson, a PR wiz who advertised in one of the HARO newsletters. 
For anyone who doesn't know what HARO is... HARO stands for Help A Reporter Out. It's a 3x/day listserv where reporters and bloggers ask for sources to help with stories they are writing. ...</description>
		<link>http://marketingideasyoucancopy.com/leximimicry-whats-that/</link>
			</item>
	<item>
		<title>Learn How to Manage PR</title>
		<description>We've been working on some free email courses to help clients (and prospective clients) learn more about managing specific types of marketing. 

The idea is that the more you know about what to expect and how the process works, the easier it will be to manage someone doing that work ...</description>
		<link>http://marketingideasyoucancopy.com/learn-how-to-manage-pr/</link>
			</item>
	<item>
		<title>Start a Nurture Program</title>
		<description>If you're not already doing some kind of nurture program, you should start now. It is inexpensive (typically less than $500/month) and highly effective.

Nurture programs are designed to educate prospects about the value you provide - because almost any offering requires some education - and generate excitement and buzz about ...</description>
		<link>http://marketingideasyoucancopy.com/start-a-nurture-program/</link>
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